KEBIJAKAN PEMERINTAH BHUTAN DALAM PEMBERDAYAAN SEKTOR PARIWISATA UNTUK MEMASUKI SAFTA (SOUTH ASIAN FREE TRADE AREA) TAHUN 2002-2007

Rizki Azela, Pazli "

Abstract


This research describes the Government Policies In Empowerment Bhutan Tourism
Sector to Enter SAFTA (South Asian Free Trade Area) 2002-2007. Bhutan's tourism industry
began in 1974 It was introduced with the main objective to increase revenue, especially
foreign exchange and publish unique culture and traditions of the country to the outside
world, and contribute to socio-economic development of the country. In the tourism sector,
tourism policy of Bhutan also developed in accordance with the principle of "high value low
impact".Bhutan tourism development experience a variety of problems, challenges and
obstacles that national and global scale. There should also be a change of paradigm in
looking at tourism in the context of national development.
The research method used is a descriptive of qualitative research method about the
facts. This research is an explanatory that describe about problem, indication, policies, and
actions. In writing techniques, the author’s collect and collate data through library research
from several sources like books, journals, articles, websites, the media and others. The
author’s also use decision making theory and the theory of comparative advantage.
This research shows Bhutan's development philosophy is based on GNH has become
the principle for socio-economic development of Bhutan. The concept of GNH defines Bhutan
development goals as improvement in the happiness and satisfaction of the people better than
the growth of Gross National Product (GNP). GNH has become the overall development
philosophy of Bhutan as a concept has guided the country's development policies and
programs.
Keywords: Policy, GNH, Development, Sustainable of Tourism.

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