PENGARUH KEGUNAAN DAN RISIKO MOBILE BANKING TERHADAP KEPUTUSAN PENGGUNAAN DAN KEPUASAN NASABAH DI BANK BTN KCP PANAM
Abstract
This study aims to find out how big the influence of things that influenceUsefulness and Risk Mobile Banking There has been a Decision Usage AndSatisfaction Customer for BTN Mobile Banking Product users at Bank BTN KCPPanam. Primary data collected using a questionnaire as an instrument andstructured interviews were used as a complement to prove the research results.This research used 100 BTN Mobile Banking users at Bank BTN KCP Panam asrespondents using quantitative techniques . The method used by ExplanatoryResearch is data analysis test, classical assumption test, hypothesis test, and pathanalysis as a data testing flow and is assisted by the SPSS version 23 applicationin terms of data processing. The results of this research show that (1 ) Usefulnesshas a positive and significant to Decision Usage ; (2) Risk has positive Andsignificant to Decision Usage ; (3) Usefulness has a positive and significant toSatisfaction Customer ; (4) Risk has a positive and significant to SatisfactionCustomer ; (5) Decision Usage has a positive and significant to SatisfactionCustomer ; (6) Usefulness has a positive And significant to Satisfaction CustomerThrough Decision Usage ; (7) Risk influential positive And significant toSatisfaction Customer Through Decision Usage . Keywords : Usefulness , Risk , Decision Usage , Satisfaction Customer
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